Free Google Slides theme and PowerPoint template

The Flywheel Model is a customer-centric approach to business growth that emphasizes building momentum through a continuous cycle of attracting, engaging, and delighting customers. The Flywheel Model Presentation Template represents this model through a 2-level circular diagram. The external level of the chart includes 4 arrows that represent the stages of the customer journey, starting with strangers who are not yet aware of your business, moving to prospects who are interested but have not yet made a purchase, then to customers who have made a purchase, and finally back to promoters who may become repeat customers or advocates for your brand.

The diagram's middle level includes 3 arrows representing the key actions you must take to move customers through each stage of the journey: attract them with compelling marketing, engage them with excellent customer experiences, and delight them to keep them coming back.

The internal level of the diagram includes a circle labeled "growth," representing the ultimate goal of the Flywheel Model: to create a self-sustaining cycle of customer growth that drives business success over the long term.

A short history of The Flywheel Model

The Flywheel Model was introduced by Jim Collins in his book "Good to Great: Why Some Companies Make the Leap and Others Don't". Collins and his research team studied the factors that distinguish great companies from mediocre ones and found that great companies tend to have a specific approach to growth that they referred to as the Flywheel Model.

The Flywheel Model is based on the idea that sustained success requires a continuous cycle of improvement, rather than a one-time breakthrough or "leap". The model involves three stages: building momentum, accelerating momentum, and achieving breakthrough momentum. Each stage builds upon the previous one, with the ultimate goal of creating a self-sustaining cycle of growth.

Collins found that successful companies using this model focused on getting the right people on board, finding a core purpose, and developing a consistent strategy that everyone in the organization understood and could contribute to. By relentlessly pushing the flywheel, these companies were able to achieve remarkable success and outperform their peers over the long term.

This free presentation template is perfect for companies that want to streamline their customer acquisition and retention processes. It's easy to use and features customizable text and icon placeholders, making it a versatile tool for any industry. With the Flywheel Model Presentation Template, businesses can take a strategic approach to their growth, attract more customers, and achieve sustained success.

Template Features:

• - 100% editable and easy to modify
• - 2 dark and light slides to impress your audience
• - Contains easy-to-edit graphics
• - Designed to be used in Google Slides and Microsoft PowerPoint
• - PPT/PPTX format file
• - 16:9 widescreen format suitable for all types of screens
• - Includes information about fonts, colors, and credits of the free resources used.